Business Consulting Services
Designed to help you stand out in today’s attention economy
Why We Exist
“The internet will destroy way more companies than it will create,” said incumbents early on. In the end, it created lots of opportunities. Mobile, social, cloud, and now AI — each innovation redefined consumer behavior and upended business models. But to fully harness the power of these new technologies, smart entrepreneurs, executives, creators, and investors need to combine their own ‘brain trust’ with outsiders’ views and data. And with the right relationships – which can be the difference between a business that thrives and one that withers.
What We Do
Our business consulting services help media and entertainment, tech, start-ups, and those in the creator and attention economies find opportunities to create scalable, sustainable organizations. We’ll work with you to uncover the overlooked and find the right mix of Superpowers to get you and your business to where you want to go.
Creativity. Output. Business Model. Data & Tech. Funding. People & Relationships. The right combination for one stage of your business is likely not ideal for the next. We will work with you on a Superpower Assessment to help you get to where you want to go.
How we work
Our founder, Hernan Lopez, and his advisors then apply their real-life experience to those findings to create the best path forward for our clients.
We start with an AI-enhanced analysis of premium research and public data to uncover media consumption trends, market value, market product fit, outlooks, monetization, expansion opportunities, and more.
About Us
Owl & Co is a specialized consulting firm focused on media, tech, and the attention economy.
We work with streamers, studios, IP owners, creator businesses, and investors to unlock enterprise value across content, platforms, audiences, and high-stakes decisions. Our engagements are backed by real-world operator experience, proprietary data frameworks, and a global network of experts across streaming, content, technology, and finance.
Because we’re specialized, we get up to speed fast. We monitor data daily, track attention patterns across platforms, and come to the table with benchmarks, blind spots, and strategic options ready to go.
We don’t start from zero. We start where insight begins.
You own (or plan to own) valuable IP. We help turn stories into franchises. Our team blends deal-making experience with SEV benchmarks to grow IP into multi-format, multi-market value streams.
You are a VC-backed founder looking to scale. With Hernan’s experience as a startup founder, public company executive, and investor, we help startups build towards the outcome of their choice.
You are in the business of sound — music, podcasts, or audiobooks. We built the leading global podcast studio, and now we use our data and experience to help audio businesses expand audiences, grow ARPU, and structure deals that compound long-term value.
You run an established business under pressure to grow. We deploy frameworks and benchmarks to identify new ways to grow audience and monetization, all anchored in data and best practices.
You are an investor seeking value creation. We use SEV analysis and proprietary data to diligence opportunities, identify growth levers, and support portfolio companies — providing a clearer path to long-term enterprise value.
You are a studio or distributor navigating rising costs and fierce competition.We combine creative instinct with proprietary Streamonomics™ data to uncover where audiences really spend their time — and how to maximize revenue per viewing hour.
Our team is led by Hernan Lopez, a founder, operator, and early trend spotter. He is best known as the founder of Wondery, acquired by Amazon in 2021, where he pioneered immersive, cinematic podcast storytelling with global hits like Dirty John, Dr. Death, WeCrashed, and Dying for Sex, many of which became acclaimed TV series.
Earlier, he scaled Fox International Channels into a $3 billion division of Fox (now Disney), launching hundreds of TV channels, production studios, and digital extensions worldwide. He also served as CEO and later board member of National Geographic Channels International, guiding its global expansion and content strategy.
A recognized thought leader, Hernan has spoken at Cannes Lions, CES, SXSW, and leading investor conferences. He created the Streamonomics® framework and Streaming Enterprise Value™ service, holds two patents, and is a LinkedIn Top Voice on business, storytelling, and strategy (with the occasional workout tip).
Beyond business, Hernan is committed to mentorship and philanthropy. Through the Hernan Lopez Family Foundation, he supports rising professionals and entrepreneurs across media and tech. Over his career, he has personally advised hundreds of founders and executives, and still does.
He holds an MBA from the University of Miami, has executive producer credits on six TV series, and lives in Los Angeles with his family.
Owl & Co is led by Hernan Lopez, a founder, operator, and early trend spotter. He is best known as the founder of Wondery, acquired by Amazon in 2021, where he pioneered immersive, cinematic podcast storytelling with global hits like Dirty John, Dr.
Death, WeCrashed, and Dying for Sex — many of which became acclaimed TV series.
Earlier, he scaled Fox International Channels into a $3 billion division of Fox (now Disney), launching hundreds of TV channels, production studios, and digital extensions worldwide. He also served as CEO and later board member of National Geographic
Channels International, guiding its global expansion and content strategy.
A recognized thought leader, Hernan has spoken at Cannes Lions, CES, SXSW, and leading investor conferences. He created the Streamonomics®
framework and Streaming Enterprise ValueTM service, holds two patents, and is a LinkedIn Top Voice on business, storytelling, and strategy (with the occasional workout tip).
Beyond business, Hernan is committed to mentorship and philanthropy. Through the Hernan Lopez Family Foundation, he supports rising professionals and entrepreneurs across media and tech. Over his career, he has personally advised hundreds of founders and executives, and still does.
He holds an MBA from the University of Miami, has executive producer credits on six TV series, and lives in Los Angeles with his family.
See Around the Corner
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