2026: What I'd Do, Part I

Dec 17, 2025

By Hernan Lopez.

Companies mentioned: Amazon, Bell Media, Disney, Fox, Google, Netflix, OpenAI, Paramount, Peacock, Spotify, Stability AI, Warner Brothers.

Questions answered: Why don’t you do predictions? What do you think about Disney’s deal with OpenAI? Is a Netflix/WB or Paramount/WB deal inevitable?

“Why don’t you do a Predictions issue?”

Because plenty of smart people already do. And Streamonomics readers probably don’t care about who I think will end up owning WB.

You care about what you can do regardless of who wins to build enterprise value for your business, your investments and yourself. I’ve sat in a lot of chairs: copywriter on an ad sales team, CEO, board member, startup founder, investor and now consultant. This “What I’d Do” list comes from that experience, empathy and a long view of where the puck’s been and where it’s going.

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