By Hernan Lopez.
Companies mentioned: Amazon, Charter, Fox, Meta, Netflix, Paramount, Peacock, Roku, Snap, T-Mobile, TikTok, Verizon, YouTube.
Questions answered: How much revenue will Amazon Channels make this year? Ingest or authenticate: What are the trade-offs? Why did Meta insist on excluding “Long form Content” from its daily time spent limit under the settlement, even though it carries very little of it? Which platform loses the most minutes if TikTok, YouTube, and Snap sign the same deal?
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When the NY Times reported that Netflix has had conversations with Peacock and Fox One about distributing their services, I wasn’t the only one who saw it coming. Amazon Channels is on track to generate $10B in revenue this year, we estimate (about the same as Paramount DTC, just below HBO Max at $12B). Over the last three years, subscriptions made via distributors like Amazon, Roku, or YouTube Channels have grown roughly 60%, and now account for a third of all new subscriptions, Antenna told the NY Times.
Last month, I broke down YouTube Premium’s unexpected deal to wholesale and ingest the ad-supported tier of Peacock to its entire base of 20M US subscribers (our estimate) starting in 2027, forecasting the deal will bring in excess of $1B annually to Peacock, including advertising. The agreement makes a lot of sense...